Insolite

Coupe du monde : au camping de Maclas -50% pour les femmes !

Par Rémi Brancato, France Bleu Saint-Étienne Loire mercredi 2 juillet 2014 à 18:28

Le camping de Maclas.
Le camping de Maclas. © Radio France - Rémi Brancato

La Coupe du monde de football, certains adorent, d'autres détestent. Il y a ceux qui passent toutes leurs soirées devant la télévision et ceux qui n'en peuvent plus. Pour le gérant du camping de Maclas, ce sont surtout les femmes qui ne supportent plus les matchs. Alors il leur offre une réduction de 50%.

-50% pour les femmes pendant tout le mondial de football. C'est la promotion proposée par le camping "Les cerisiers" à Maclas (Loire), près de Pélussin, dans le Pilat. Une promotion destinée aux femmes qui n'aiment pas le football. L'opération peut paraître sexiste mais Laurent Borde, le directeur du camping s'en défend.

"La plupart des femmes aujourd'hui aiment le football, mais il y en a quand même un certain nombre qui n'aiment pas ça!"

Laurent Borde, directeur du camping de Maclas

L'opération est attractive : le prix de l'emplacement pour une voiture et deux personnes passe de dix à cinq euros pour les femmes jusqu'au 12 juillet. Laurent Borde estime qu'il faut proposer des "activités ludiques" en plein air, alors que la télévision ne propose "que du football" , en ce moment. Et il connaît la problématique :

"Moi je suis fan de foot, et ma femme, un peu moins!"

Alors, depuis le lancement de l'opération, il a obtenu une quinzaine de réservations. "Pas de Lyonnaises pour le moment, que des Stéphanoises" , précise le commerçant du Pilat.

"50% de réduction pour les épouses dont les maris sont scotchés devant la télé" Laurent Borde, directeur du camping de Maclas.

 

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